Cynosure Australia partners with FourTwelve Entertainment to launch a new six-part Australian cosmetic surgery reality TV series that unveils transformed brides and grooms on their wedding day.
FourTwelve (412) Entertainment, (the creators of last year’s successful TV series Changing Faces) and leading aesthetic laser and light-based technologies company Cynosure have announced they will be co-producing six-part reality television series, Unveiled, where brides and grooms are transformed for their big day.
Unveiled will follow the journey of six Australian couples in the lead-up to their wedding day as they undertake a mix of surgical and non-surgical procedures in an effort to look their best.
With over 80 US patents and distribution in over 131 countries, Cynosure is well equipped to demonstrate the latest non-surgical treatment options available. It will also show how pairing surgical procedures with non-surgical treatments can reap real cosmetic benefits.
“This is an international first for Cynosure,” says Dennis Cronje, MD of Cynosure Australia. “Our range of products naturally integrate into a story based television platform, allowing viewers and consumers to follow the procedures and journey in a powerful and engaging way.”
Add the fact that the series follows the lead-up to one of the most important days in a person’s life, and we have a recipe for TV heaven.
“You can’t imagine a more emotional and exciting premise for a show than one that mixes the emotions of the lead up to a wedding day, and the jeopardy of a cosmetic transformation,” says 412 CEO, Alex Alexander. “Two people who have committed to each other, walking down the aisle, to see a new and improved version – it’s the ultimate reveal!”.
Dr. Zacharia, specialist ENT and facial surgeon, the consulting surgeon along with aesthetic dentist Dr David Penn on Changing Faces (Style channel, 2015), is set to make a return to this new 412 Entertainment series using surgical and non-surgical techniques to achieve a natural-looking outcome for the betrothed couples.
Unveiled has been picked up by NBC Universal, home of E! and Style and the series will be promoted and featured exclusively on Foxtel and Fetch TV in Australia and New Zealand in the first quarter of 2017.