Despite the hype, women don’t prefer the ‘natural’ look

New research shows that the majority of women don’t really care if their foundation is ‘natural’ or organic.

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Colour cosmetic market starts to fade

Consumer desire for more simplified makeup routines has resulted in stalled growth in the US colour cosmetics market, according to Mintel.

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Australia ranked in world’s Top 10 for beauty expenses

Australia has been ranked the sixth most expensive country for beauty products and services in the 2017 Beauty Price Index.

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L’Oréal proves it’s worth it – again  

L’Oréal Paris has been named the most valuable personal care brand in the 2017 BrandZ Top 100 Most Valuable Global Brands ranking

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Melli rocks foundations of beauty retail

Nearly 10 years after launching its custom blend foundation system, Melli Cosmetics is continuing to shake-up the beauty industry with its personalised approach to makeup sales.

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31 things all makeup artists will understand

“I’ll find someone cheaper.”

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Now this is new… flower makeup

Made of flowers and other do-good ingredients, Zuii Organic adds a dose of loveliness to every makeup application.

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Choosing The Right Foundation Brush

Forget finding the right man, the right foundation brush is all you need for a fulfilling life.

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13 Beauty Hacks Every Pro Needs To Know

HOW did we even live before we knew this??!

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