Beauty Expo returns to Darling Harbour

Beauty Expo Australia will return to its Darling Harbour home at a brand new venue, the International Convention Centre Sydney, next month with “a bevy of exciting brands and new products to see, sample and shop”.

Event director Julia Erben said that “true to its calling”, Beauty Expo Australia will once again be the unmatched hub to explore the latest trends and innovations in the industry.

The Expo was temporarily relocated to Glebe Island for three years while the Sydney Convention and Exhibition Centre in Darling Harbour was re-developed into the International Convention Centre Sydney.

“We know how important it is to our visitors that Beauty Expo creates a seamless, enjoyable experience, which is why we are thrilled to be back in Darling Harbour this year at a world-class venue,” said Julie.

“We know our exhibitors are also very excited to be where all the action is, just a stone’s throw from Sydney’s CBD.”

Brands exhibiting at the Expo include Napoleon Perdis, PONi Cosmetics, Inglot Cosmetics, Dermalogica, Pevonia, Inskin Cosmedics, Pelactiv, MODELROCK Lashes, Red Cherry lashes, Young Nails Australia, esmi skin minerals, France Medical, Organic Spa, Juliette Armand, Syneron Candela, Cryomed Australia, iKOU Australia, Lycon Cosmetics and The Divine Company.

In addition to the “many exceptional exhibitors”, Julia said the Expo is thrilled to welcome Professional Beauty Solutions (PBS) back to the event.

PBS managing director Matt Williams said the company, which will showcase its brands at seven different stands, is excited to be returning to Beauty Expo Australia.

“I’ve had a look at the new venue, the International Convention Centre, and it is better than anything I have visited worldwide.

“PBS offers 10 amazing professional beauty brands and there is no better place to showcase them all to the industry than at this event.”

He said visitors at the company’s stands can enjoy complimentary treatments and get free gifts and samples from varied brands including Youngblood Mineral Cosmetics, Cherry Blooms eyelash extensions, Wotnot Facial Wipes, Sunescape tanning products, Bestow Beauty, Pure Fiji, Dermalux LED, Image Skincare and Body Sugaring Australia.

In addition, the company will be holding its annual Passion to Profits education event and our Gala Awards Dinner at the ICC.

The Expo will be held on August 26-27.

A full education schedule, exhibitor directory, registration and early bird tickets are available at www.beautyexpoaustralia.com.au

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