Cosmoprof North America will offer free Wi-Fi amongst its complimentary services at this year’s show.
"We understand exhibitors' time constraints and busy meeting schedules, and the financial investment they commit to," said Eric Horn, PBA Associate Executive Director of Business Development. "To increase the value of participation for the both exhibitors and attendees in 2010, we're adding complimentary wireless internet on the tradeshow floor to give our participants a more convenient way to access the tools and resources they need without ever leaving the floor. We hope this demonstrates our dedication to the industry professionals who are truly the reason Cosmoprof North America is the successful tradeshow event that it is today."
The free Wi-Fi is in keeping with the distinct “online” theme of this year’s show, which also includes up-to-the minute show coverage via the Cosmoprof North America website, Facebook and Twitter and beauty bloggers posting live from the show floor.
Cosmoprof North America 2010 will also host the seminar, Increasing Revenue with Social Networking, designed to help attendees increase revenue by utilising various aspects of social media and networking. Panelists will discuss what has and has not proven effective in the past. They will also explore up and coming trends in mobile marketing, online consumer communities and social media channels. Attendees will greatly benefit from the shared successes and experiences our panelists bring to the session, and they will be introduced to the extensive options to utilise social networking.
The seminar is scheduled for Tuesday, July 20, 2010.
Cosmoprof North America 2010 will take place from July 18 to 20 at the Mandalay Convention Center in Las Vegas, Nevada.