With our busy lifestyles and demanding work schedules, what clients increasingly want from an aesthetics service provider is quality, diversity of treatment options, and convenience. Image-conscious clients are overwhelmingly interested in more than just one service — and more importantly, they want to give their business to clinics who offer all the head-to-toe solutions they are seeking.
Benefits for the clients
This one-stop approach benefits clients by saving time and energy on resourcing their required services with different providers, and it also means they get to build an ongoing, genuine relationship with a single provider.
Benefits for the clinic
Building this familiarity and trust is crucial for fostering a loyal customer base that equips your business with long-term, and even lifelong clients. Ultimately, it’s these ongoing, regular clients who will provide your business with stable, reliable income — so you want to look after them to ensure they aren’t taking their business anywhere else!
How to build a One-Stop Clinic
Creating a one-stop or head-to-toe clinic doesn’t have to be as daunting or as costly as one might think. It’s all about investing in strategic, multi-functional devices that offer an array of services in a single workstation. Even just one investment into a multi-functional workstation, along with key, guaranteed profit-producers (such as an LED machine, laser hair removal machine and microdermabrasion machine), is enough to facilitate a one-stop experience for many customers who are interested in skin health and body enhancement.
A perfect example of strategic, profit-building technology is the Pollogen LEGEND. This dynamic “solution station” combines 3 clinically proven technologies to deliver a full spectrum of high-demand treatments for the skin and body. With the Pollogen LEGEND alone, you can provide your clients with:
- Dermal volumising micro-needling
- Micro-pin skin resurfacing and acne scar reduction
- Skin tightening and wrinkle reduction
- Radiofrequency non-surgical fat and cellulite reduction
- Dynamic Muscle Activation muscle toning and lifting
- Face and body sculpting and contouring
- Stretch mark reduction and post-natal tummy tightening.
Integrating advanced skin rejuvenation machines like Pollogen LEGEND into your service repertoire is a fast-track way to building a powerful one-stop clinic regardless of your business size or treatment space limitations.
To see and learn more about Pollogen LEGEND and other industry-leading multi-service aesthetics workstations, visit The Global Beauty Group exhibit at Beauty Melbourne – Stand #D119.