Fashionistas came out to play on the 5th of September for Vogue Fashion’s Night Out – Victoria Curtis brought her brand to the night and left all shoppers beaming with the signature Curtis glow.
As stilettoes clacked the pavement and a mad rush of well-dressed savvy shoppers rushed in and out of overcrowded stores, Victoria Curtis – makeup extraordinaire and creator of Curtis Collection offered Vogue Fashion’s Night Out attendees a one-stop destination for all things glam.
Located at The Corner Shop, the Curtis stand was swamped with beauty gals who wanted to experience the new range of makeup. All who purchased product on the night were treated to a complimentary Bronzer – a cult product from the range and the ideal summer staple.
Left: The Corner Store and complimentary bronzer. Right: Victoria Curtis (middle) with They All Hate Us
Victoria herself was present on the night, along with bloggers Tash and Elle from They All Hate Us – who were both treated to a Curtis makeover.
Knowing her target audience well, Victoria picked the Vogue Fashion’s Night Out to interact with fashion-conscious and beauty-obsessed Sydneysiders.
“Both Vogue and The Corner Shop are strong, aspirational brands who share similar values to Curtis Collection with like-minded clientele who love fashion and all things beauty!” said Victoria Curtis.
“We were thrilled to partner with such an iconic and distinguished brand, Vogue defines the culture of fashion, it influences and inspires women around the world and to take part in their exclusive shopping event was a wonderful moment for our brand.”
By being present at popular consumer events, Curtis Collection has gained priceless publicity and boomed sales for stockists. To provide an opportunity for consumers to test and experience the products is beneficial to all salons that carry the brand as it establishes a name and reputation for Curtis Collection.
“Displaying the Curtis Collection Makeup Bar in-store at The Corner Shop on VFNO was a complete success, giving clients the opportunity to receive a Curtis Collection makeover,” Victoria said.
Ecstatic about how popular her stand was on the night, Victoria will not be surprised to see Curtis Collection stockists chained to their phones answering enquiries!
For more information on Curtis Collection visit www.curtiscollection.com.au