Napoleon Perdis Cosmetics further cemented its ties to the fashion industry, with a strong presence on the catwalks of Fashion Weeks across Australia. At the forefront of catwalk creativity, Napoleon Perdis signed on as the official makeup sponsor at various events, bringing its distinctive stamp of glamour to Australian women everywhere.
Mercedes-Benz Fashion Festival Brisbane
The brand's sponsored fashion festivals around the country, include the runway extravaganzas at Mercedes-Benz Fashion Festival Brisbane (7th August – 13th August), Rosemount Sydney Fashion Festival (23rd August – 28th August), Melbourne Spring Fashion Week (30th August – 5th September) and Perth Fashion Festival (9th September – 15th September).
Mercedes-Benz Fashion Festival Brisbane
Each runway outing received an original look created by Napoleon Perdis himself, and executed by the brand’s International Creative Team, led by Kate Squires.
Napoleon Perdis for Melbourne Spring Fashion Week
Earlier this month, the team directed the makeup at 23 shows for Mercedes-Benz Fashion Festival Brisbane. Then they trained their brushes on 23 shows at the Rosemount Sydney Fashion Festival including for Alex Perry, which saw models' eyes lined in black kohl and embellished with a dramatic metallic charcoal that extended to the temples.
A glint of silver placed strategically in the eye socket updated the smokey eye look. Luminous skin, soft pink lips and insouciant attitude completed the funky, slightly futuristic look.
Napoleon Perdis for Alex Perry at Rosemount Sydney Fashion Festival
“It’s a way to really showcase the variety of our products and the talents of our makeup artists,” says Napoleon Perdis. “Plus, our customers love it. We recreate the looks in-store. Who doesn’t want to have a handle on the latest runway looks?
Alex Perry at Rosemount Sydney Fashion Festival
“These outings are also collaborations with the country’s pre-eminent designers,” adds Perdis. “They align our brand with the cream of Australian fashion and underscore our message of runway to reality. And, of course, they allow for some wild explorations too.”
The four national events add up to over 40 runway shows, with exclusive looks from both the Napoleon Perdis and NP Set collections. Napoleon Perdis is the first Australian makeup brand to exclusively support all national consumer fashion festivals.