Are you looking at your bookings book and seeing last minute holes you wish you could fill? A new booking App, Bid and Bod, is here to fill the gaps.
Created by beauty therapist Paula Flinn, Bid and Bod, is an online system which allows clients to bid for last minute cancelled beauty and hair appointments. It’s only been on the market a few weeks and it’s already causing a stir amongst salon owners keen to get in on the bidding action.
No longer will you have to wait and pray for that cancelled 3pm Saturday appointment to magically be filled. Bid and Bod will auction off those last minute appointment gaps and cancellations for you. It will even auction off future appointments that are tricky to fill. All you have to do is login, post a new auction, say what your auctioning (think microdermabrasion, facial, or a wax), fill out your salon details, then let the bidding war begin!
Start a treatment at, say $30, to cover your staff wages, then let clients bid it out. From a client point of view, there is the (exciting) possibility that they will be able to buy an hour’s worth of massage bliss for thirty bucks. From your point of view, you don’t have an empty salon filled with bored staff. She’s happy, you get paid. It’s win win. Also there is a high chance all the goodwill floating around will bring the happy client back for more. Bonus win.
You can even post a mystery action to keep things interesting. Bid and Bod get bonus points because there are no joining fees and the commissions the app takes is minimal. Fun, interactive and a lifesaver when it comes to blank time in your salon; this is a bookings app you want to download.
There are clever promotions such as the Bid and Bod Promo Day, where you can auction off up to a full day of treatments at a discounted rate. It’s a great way to encourage new clients to come and see inside your salon. There is also a heavy social aspect to the site and with a rapidly growing Instagram following, this site is a good way to promote your brand to new clientele.
Paula’s background as a beauty therapist working in Australia and Summers in Canada, means she knows all about cancellations and understands the frustrations of not being able to fill those appointments last minute. Bid and Bod was her savvy online solution.
It’s time to start the bidding. Do I hear, “yes please!”?!