Lynette Phillips, one of Australia’s most senior and significant media figures, has launched MaxMediaLab, a premium media company specialising in multi-channel socialisation, content creation and commercialisation for luxury brands and fashion and beauty brands.
Headquartered in Sydney, MaxMediaLab draws on the prowess of some of Australia’s most talented media professionals to provide creative communication solutions across four key areas: Brand Socialising – strategic social media initiatives, publicity and events; Content Development – bespoke content creation, branding, design and copywriting; Bespoke Publications – editorial, design, advertising, production, marketing and distribution across print and digital channels; and Media – luxury fashion and beauty media strategies.
Managing Director and Founder of MaxMediaLab, Lynette Phillips, said: “I am so excited about the collective creative, editorial and business mind power of MaxMediaLab… As organisations continue to embrace the transition from content sponsors to content creators, MaxMediaLab will deliver the strategic and creative solutions they need to socialise brands, energise sales and drive business results.”
For further information, visit Facebook/MAXMEDIALAB.