La Biosthetique has launched a new website with an Australian and New Zealand version. The websites, www.labiosthetique.com.au and www.labiosthetique.co.nz are information-rich portals for hairdressers, makeup artists and consumers, including access to product ranges, interactive styling demonstrations and behind-the-scenes video footage.
News and events are updated frequently and the website also features a salon locator – an easy-to-use address book listing all La Biosthetique salons throughout Australia and New Zealand.
La Biosthetique Group General Manager, Darryl Sacks, said, “We recognised a gap in the market and we have taken the first step. We wanted to create a website that was easy to read and visually appealing, rather than bombard the viewer with clutter. The sites have been built with the customer and ease of use in mind. We hope that they enjoy the result.”