Eyelash extension brand, Xtreme Lashes Australia, has relaunched its website. The new-look website comprises a separate area for professionals and consumers.
The Consumer area is designed to speak directly to the consumer, with information on products, recent press coverage, health and safety, testimonials, gallery images and frequently asked questions.
The Professional area is login-protected for extra security, allowing clients to view prices online, training dates, advanced training, product updates and special offers.
Louise Weston, Marketing Manager, Xtreme Lashes, said the website also has improved its Business and Marketing, Find a Lash Stylist and online ordering facilities, along with offering regular web specials.
“We thought since we are in the business of enhancements it was high time we did the same to our ever evolving website!” said Weston. “We wanted to achieve a dedicated consumer and professional area to make searching easier. Having over 300 products, it was time to categorise and define areas as well as offer long-awaited web specials. The site is now more secure and informative for our current clients with regular updates, new products and special offers. We know our clients are reaping the rewards of the eye-catching update.”