Influencers have been big news in the retail landscape for some time, but a new breed of influence is entering the cosmeceutical and beauty therapy arena. Beauty Editor Ruby Feneley talks to the businesses and social media superstars making waves in this space and explores how you can make the most of your online partnerships.
When you run a business online, your website is your 24/7 shopfront. It’s the main way customers discover who you are, learn about your business and shop your products. Industry expert Jennifer Rudd shares her top tips to help you optimise your website and make the most of today’s online shopping boom.
