As Australia opens up, appointments are booked (and re-booked) and legislation is changing the way salons operate on a sometimes weekly basis, there’s never been…
MessageMedia Chief Marketing Officer Tara Salmon talks to Professional Beauty about why it’s so important to always be strengthening and refining your communication with clients….
Do you use salon before-and-after photos of your clients on your social media feeds or in marketing materials? They might not be the prettiest images,…
Public relations is huge in the beauty industry. It’s one of the most efficient ways for brands and beauty businesses to get across the desks…
It seems like a no-brainer to hold an End Of Financial Year (EOFY) sale. Everyone is doing it and you want to increase sales and…