2021 was the year of the “serviceless salon.” While sadly, many beauty businesses struggled and closed, some salons thrived using social media, e-commerce and brand…
The forecast: As we approach the holiday season, salons will be looking at their retail offerings – and data from NPD Group shows they should…
Professional Beauty is excited to welcome Beauty Editor Hannah Gay back from maternity leave. In this interview, Hannah dished on trends in beauty and getting your brand noticed.
While the Facebook data leak first took place back in 2019, business owners are on full alert again this week after news broke that data…
So you’ve created a newsletter, or an eDM system, and have finally managed to send it out to all of your customers. And it’s great….