Skincare brand Babor hosted a media event at the O Bar and Dining restaurant in Sydney to celebrate the relaunch of their renowned Ampoule Concentrates.
The Event
The morning’s autumn fog gradually cleared and the sun shone upon beautiful pink floral arrangements and delicate gold centre pieces lining the guests’ table. Guests enjoyed 360 views of the city for the event, and were joined by international experts from Babor’s Germany and Singapore headquarters. Fabienne Lindholm, Director of International Education, and Nicky Cole, APAC International Educator for Babor travelled specially to Sydney for the event.
The Babor team also provided guests with personalised skincare prescriptions and spoke about the brand’s local and global initiatives, innovations, and brand proficiency.
The relaunched version of the iconic ampules come in 2ml glass vials and promise higher level of performance on the skin. Consequently, the product is compatible with all skin types and is the culmination of the brand’s 66 years of research and expertise.
The Product
“The Ampoule Concentrates contain exclusively selected and effectively combined active ingredients in optimised concentrations,” said Babor. “These ingredients provide the most effective ampoule power with instantly visible results.”
Babor also offers ten different 7-day ampoule treatment series specially formulated to be effectively absorbed by the skin.
“Each product is fine-tuned to the tiniest milligram and optimally dosed as a single application with immediate effect. Hence, a simple ‘click’ offers the solution for every skin requirement,” said Babor.
The ampoules should be applied to the face, neck, and décolleté after cleansing and worked into the skin. In addition, the product comes in elegant, sustainable packaging to show off the ampoules in their best light.
“We have clean formulations free from silicons, parabens, pegs, microbeads, lactose, gluten and mineral oil. Moreover, sustainability is at the heart of Babor’s brand values as we are CO2 neutral, zero use of cellophane and now using QR codes on each product packaging to replace product leaflets to save on paper,” said the brand.
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