Cosmeceutical skincare brand Medik8 is looking to firm up its status as a sustainable beauty heavyweight with the release of a revised strategy heading into the new year.
The British owned business recently released a statement on the strategy, marking its objective to “reduce its products’ footprint in line with the latest science – so consumers never have to choose between results, experience and impact on the planet.”
The strategy falls into four pillars, with each pillar responding to a different sustainability goal:
CLIMATE ACTION
Reduce carbon emissions across the value chain, in line with science
Stand out targets include:
– Carbon Neutral by 2022 and thereafter
– 50% reduction of carbon emission intensity by 2030
– Achieve Net Zero by 2040
WASTE REDUCTION
Reduce the material impact of packaging, manufacturing & operations
Stand out targets include:
– 100% packaging to be reusable, refillable or recyclable by 2026
– 25% reduction in factory water usage by 2024 (from FY21 baseline)
– Zero Waste to Landfill by 2025
ETHICAL BUSINESS
Always ensure the best for colleagues, suppliers, customers, animals & the planet
Stand out targets include:
– Supplier sustainability programme in place by 2023
– 100% sourcing from responsible suppliers by 2024
– 100% traceable & responsibly-sourced natural raw materials by 2030
SOCIAL INVESTMENT
Have further impact on the above 3 pillars through direct social investment
Stand out targets include:
– Invest the higher of 0.25% EBITDA or £300,000 between 2022 and 2026
– Select a long-term charitable partner by 2022
Alexandra Florea, Head of Sustainability at Medik8 said: ‘’Medik8’s commitment to sustainability has always been part of who we are. But our updated strategy is taking our efforts to the next level, both in terms of ambition and of positive impact we want to have on the world around us. It’s not an easy task and we don’t have all the answers, but we are very excited for the journey ahead.’’
Medik8 has already achieved carbon neutrality and uses 100 percent renewable energy to power its offices, manufacturing and distribution centres. In 2019, Medik8 also converted all professional bottles to 100 percent PCR, with cartons made from responsibly-sourced paper (FSC-certified).
For more information on Medik8, contact Advanced Cosmeceuticals on 1800 242 011.
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